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Does Network Architecture Affect Security?

Though IT security has been a high-profile topic for quite some time, especially in recent weeks with issues once again grabbing headlines, the very concept of securing data, for the most part, has been more of a  secondary consideration.  Often, this is simply due to the fact that many developers tend to be more focused […]

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5 Must-Have Features of a High-Conversion Landing Page

In a perfect world, every business would have a fully-functioning website. It should meet all of their customers’ needs, whether they’re just looking for business hours, trying to contact you, place an order, or book an appointment. Sometimes, however, if you have a very specific focus in mind, you may want to create a separate […]

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Why Employee IT Security Training Is Essential to Your Business

Employee training is a natural part of the onboarding process for new team members. Why not incorporate basic employee IT security training to improve the overall cyber security of your organization? Everyone needs to know how to use your core software, and the use of computers is a given for most modern businesses. Unfortunately, that […]

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Why You Should Stop Ignoring LinkedIn Content Marketing

LinkedIn is a professional network that is ready-made for innovative leadership and content distribution.  It’s a wide-reaching social media platform that both connects and engages.  So, why are so few marketing professionals taking advantage of it? There are many who still view LinkedIn as a site best reserved for job searches, recruiting, [...]

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What Your Business Can Learn from the Discus Cyber Attack

Earlier this month, Disqus, a prominent networked community platform that’s used by hundreds of thousands of sites all over the web (including websites and blogs), was alerted to a security breach that impacted a database from 2012. This breach affected millions of users. For anyone using a web-based network of any kind, this is a […]

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What Your Marketing Team Looks for During an SEO Audit

For most business owners, the word ‘audit’ is enough to make them shake in their boots.  And, how about this thing called an SEO Audit?  Well, again, it’s not something that most are super eager to jump into.  But, what you may not understand, yet, is that an SEO audit is actually a great thing […]

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Three Signs It’s Time to Outsource Your Social Media Marketing

Regardless of whether you love or hate social media, the fact is that it is here to stay. Moreover, if you look at how far it has come and the profound impact it has had on our culture, it’s easy to see why social media is nothing to scoff at. Most successful business owners already […]

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How to Choose the Right Web Hosting for Your Needs

When it comes to choosing a web hosting service, there are endless options available.  So, how do you decide which host is best for you and your needs?   The key to picking the right hosting service is simple, really – you just have to know your hosting needs.  Before you start your search, take […]

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How Online Marketing Can Help Your Nonprofit

If you are involved in the nonprofit sector in any way, then you understand that traditional nonprofit marketing and fundraising efforts are no longer enough to attract and retain support.  We live in a world where engagement is everything, and so we must engage in the places and platforms where our community of supporters are […]

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What Small Businesses Can Learn From the Equifax Hack

By now, you have surely heard that Equifax, one of three major credit reporting agencies, has been hacked in what is being called one of the worst security breaches in recent history. Why is it being described to that magnitude? Well, the answer is simple: an estimated 143 million American consumers have been victimized right […]