How to Improve Your Online Reputation

How to Improve Your Online Reputation

If your business is suffering from negative online reviews, then it’s time to take action.  But, how exactly should you respond to negative feedback? Well, there are actually several ways you can use this to your advantage by simply changing the outcome of the...
Debunking the Keyword Density Myth

Debunking the Keyword Density Myth

When it comes to optimizing blog content, there’s a common misconception that there’s a magic number of keywords or certain keyword density percentage that should be included in each post in order to maximize exposure.  The belief is that there’s a sweet spot that you...
Best Practices for Social Media Event Promotion

Best Practices for Social Media Event Promotion

Are you getting the most out of your social media event promotion strategy?  Potential event attendees are hanging out on the various social media platforms right now.  They’re right in front of you; all you have to do is reach them. But, if you think that getting...