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Breadcrumb Navigation Basics

If you’ve ever felt frustrating disorientation from visiting a poorly designed website, you’re not alone.  Unfortunately, lots of users share this experience, and lots of brands lose users due to this simple lack of design attention.  For some, the issue is greater than a basic design flaw, but for most, it’s an easy enough fix. […]

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Debunking the Keyword Density Myth

When it comes to optimizing blog content, there’s a common misconception that there’s a magic number of keywords or certain keyword density percentage that should be included in each post in order to maximize exposure.  The belief is that there’s a sweet spot that you can hit that will have traffic flooding in. However, this […]