In the restaurant industry, there are a handful of things that a business simply can’t live without. A vibrant staff with a heart for customer service is obviously right at the top of that list. You also need to offer great food and a desirable atmosphere. The one thing you may be forgetting, however, is the vital role that computers play in the day-to-day operations of your business. Computers are responsible for meeting a long list of your company’s needs, including point-of-sale and online ordering, customer loyalty programs, inventory management, marketing, and so much more. It’s a lot to keep up with, especially when your time and focus need to be spent on keeping your customers happy. So, what if we told you that you could save yourself from the hassle simply by getting all of these solutions under one roof? It’s possible.

 

Restaurant Marketing and Technical Support Go Hand in Hand.

 

Whether or not you’re well-versed in the way that digital and technical services work, it’s easy to see how it can all come together in the best interest of your business. A hosted PBX phone system, for instance, falls under both marketing and technical categories. If you offer wifi to your guests, that is a technical service that also falls under marketing (or customer service). Nearly every type of technology that your business uses can be tied together in this way.

Perhaps most importantly, finding both of these services through one service provider prevents you from having to contact multiple agencies when something changes or goes wrong in-house. Because your business depends on its systems so heavily, you need all hands on deck as quickly as possible.

 

Not All Restaurant Marketing Agencies Are Created Equally

 

If you do decide to work with an agency that offers an integrated service menu like this, don’t take that decision lightly. Do your research! It’s not at all uncommon for agencies to have one provider who dabbles in several different activities. This can be a case of “knowing very little about a lot of thing”. Obviously, that’s what you want; your business is your livelihood, and it should be handled by experts in their field.

A more suitable alternative would be to choose an agency that works through departments. That is, your marketing team handles your marketing, and your computer technicians handle your technical support needs, and each department works together through that agency. It’s an ideal arrangement, because your business can benefit from industry-leading expertise, but you never find yourself in a situation where the left hand doesn’t know what the right hand is doing.

 

When you choose to work with Realnets for your restaurant marketing and technical support needs, you can feel confident that you’re getting the right team member and skillset to meet your needs. Forget about passing messages from one team to the other; our interdepartmental communication practices are the best you’ll find, bar none. To learn more about how our team can streamline your business and improve productivity, contact us online or by phone at 773.631.6851.